There is a widespread thought that IEO marketing is not as important as ICO marketing. Let me make it clear for you. There is no such thing as IEO does not need marketing. Though the exchange platform takes care of the listing services your token may require, you need to do your part in telling the world that you are launching your token and looking for potential buyers.
A lot of companies offer wonderful IEO marketing services. However, there are few that detach support right after the coin is launched. Keep them at bay. Well, how do you know they are the ones you should avoid? Ask them about their services and find out if it extends post IEO launch till the tokens are completely sold. If they say the services are limited only till the launch, start looking for a new concern.
The right IEO marketing company should support you right from the beginning of your development say, Pre-IEO launch till the very end when all your tokens are sold and gearing up for the next venture.
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